Why everyone is talking about Core Web Vitals
There is always something that sends digital marketers a-twitter in the roller-coaster world of SEO, from new algorithm updates being rolled to arguments for and …
5 Ways To Get Better Results From Your Facebook Ads
Facebook averages a little under 1.1billion daily active users. That means on any given day, 1 in 7 of us is scrolling through Facebook’s timeline …
5 Reasons Your Traffic is Dropping
If you are an experienced marketer or long standing business owner, you will almost certainly have experienced the gut wrenching pain that is associated with …
Why your in-house SEO team may be missing the mark
From newly established brands to those that have been operating for years, SEO is essential to maintaining site visibility, understanding and delivering what your customers …
Your guide to Google entities – from Izzi Smith and Women in Tech
January 6th 2020 saw the entire Sweet Digital team heading down to the first-ever Women in Tech SEO Festival. Not only were we ecstatic to attend …
What is FAQ Schema and What Are The Benefits?
Schema was introduced in 2011 as a way to “create, maintain, and promote schemas for structured data on the Internet, on web pages, in email …
10 Step Technical SEO Checklist for Finding Fixes That Can Quickly Move the Needle
How many times have you come across guides like this or like this? There’s nothing wrong with them, but often they just contain too much. …
What you need to know about content marketing
Google has been working on the infamous BERT update for over a year and it is still evolving. The fact that this digital giant is …
How to measure the quality of your website traffic
Whether we are talking about PPC traffic or organic traffic, many companies believe that an increase is an indicator of a great marketing strategy. Whilst …