Why your in-house SEO team may be missing the mark
From newly established brands to those that have been operating for years, SEO is essential to maintaining site visibility, understanding and delivering what your customers …
Digital Marketing
What is FAQ Schema and What Are The Benefits?
Schema was introduced in 2011 as a way to “create, maintain, and promote schemas for structured data on the Internet, on web pages, in email …
10 Step Technical SEO Checklist for Finding Fixes That Can Quickly Move the Needle
How many times have you come across guides like this or like this? There’s nothing wrong with them, but often they just contain too much. …
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What you need to know about content marketing
Google has been working on the infamous BERT update for over a year and it is still evolving. The fact that this digital giant is …
How to measure the quality of your website traffic
Whether we are talking about PPC traffic or organic traffic, many companies believe that an increase is an indicator of a great marketing strategy. Whilst …
Women In Tech Image Optimisation Slides
Not only were we excited to attend the first Women in Tech meet up of 2020, but we were also honoured to present our advice on image optimisation.
Starting Out In Digital Marketing: Advice & Guidance
Starting your career in digital marketing can be extremely daunting: it’s constantly changing, it involves a lot of self learning and in a lot of …
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Learn Inbound 2019: Talk Slides
Learn Inbound is a fantastic annual event held at the Aviva in Dublin, which covers the spectrum of digital marketing. It was great to attend …
SearchLeeds 2019 Talk Slides
We had a fantastic time at June 2019’s SearchLeeds event. Lots of knowledge to take away and apply to our client campaigns… for instance, outreach …